The objective would be to attract domestic and foreign travelers.
This has been reported in indianexpress.com dated 1 October 2015.
This has been announced by state tourism minister Bratya Basu. He has also added that Shah Rukh would not be charging any fees for the new ad-films but, he is a professional and, suitable provisions have been made for his payment.
The minister also announced several tour packages in Bengal on the occasion of the Durga Pujas.
(Image courtesy wikimediacommons.org)
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